Frequently Asked Questions
Some quick answers to the most common questions we receive about how our partnership works and what you can expect.
Common Questions
Members access our service through a simple booking system that comes with your gym membership. They can book 1:1 therapy sessions with our professional eating disorder therapists and join monthly group workshops – all via secure video calls from home or anywhere convenient.
Everything is completely confidential, GDPR compliant and data protected. Members book directly, and we handle all the therapy delivery, scheduling, and follow-up support.
All our therapists are professionally registered therapists who are specifically trained to work with eating disorders and body image issues. Our therapists use evidence-based approaches including CBT-E (Cognitive Behavioral Therapy – Enhanced for eating disorders), CFT (Compassionate Focused Therapy), DBT (Dialectical Behavior Therapy), HAES (Health At Every Size) principles and more.
Many of our therapists are also former fitness professionals or active gym-goers themselves, so they genuinely understand fitness culture from the inside.
No! We handle absolutely everything. Your only job is to share the service with your members. We manage:
- All therapist recruitment and vetting
- Member booking system and scheduling
- Session delivery and clinical notes
- Member support and queries
- GDPR compliance and data protection
You receive quarterly reports showing anonymised engagement metrics and retention improvements.
Research shows approximately 65% of gym members struggle with food or body image issues, so let’s say 10-15% actively use 1:1 therapy sessions, and 20-30% will engage with group workshops.
But here’s what matters: even members who don’t actively use the service, there is value knowing it’s there. It’s like insurance—people pay for gyms with physios even if they never get injured, because it signals professional care and support.
The service positions you as a complete wellness facility, not just a place with equipment. That perception shift alone improves retention.
Most gyms see measurable retention improvements within 3-6 months. Members who get access to and engage with therapy are significantly less likely to cancel—typically 60-70% less likely than those without support.
You’ll also notice qualitative changes: fewer complaints about feeling “stuck,” more positive testimonials, and members referring friends because “this gym actually cares about the whole person.”
No! While we absolutely support members with eating disorders, most members use our service for “everyday” struggles:
- Binge eating on weekends after restricting all week
- Feeling guilty after eating certain foods
- Obsessing about “clean eating” or macros
- Comparing their body to others in the gym
- Using exercise to “compensate” for eating
- All-or-nothing thinking about fitness
Our service is preventative as well as therapeutic—helping members build healthy relationships with food and fitness before serious problems develop.
Starter (£699/month for gyms up to 300 members):
- 8 x 1:1 therapy sessions per member per year
- Monthly group workshops
- Member booking portal
- Email support
Growth (£1,199/month for 300-600 members):
- Everything in Starter, plus:
- Access for up to 100 participants
- Fast deployment within 10 days
- Quarterly retention reports
- Priority support
Founding Partner Offer: First 15 gyms lock in these rates for 24 months!
Yes. After your initial 24-month founding partner period, you can cancel with 60 days’ notice. We’re confident in the value we provide, so we don’t trap gyms in long-term contracts.
That said, our retention rate for gym partners is over 95%—once gyms see the impact on member loyalty and satisfaction, they will rarely leave.
General counselors often don’t understand fitness culture—they might tell members to stop exercising or avoid gyms. Our therapists are eating disorder specialists who genuinely love fitness and understand that movement is part of wellness, not the problem.
We specialise in the unique challenges of gym members: the pressure to look a certain way, the “earn your food” mentality, orthorexia disguised as “healthy eating,” and exercise compensation. General therapists simply don’t have this specialised knowledge.
Our therapists are trained to recognise when members need more intensive care than we can provide within a gym partnership. In these cases, we speak to members and referral to the appropriate services— GP, eating disorder clinics, NHS mental health teams, or specialist residential programs.
We would only coordinate with GPs when necessary and always with the member’s consent.
That’s exactly what our free consultation is for. We’ll discuss your gym’s specific demographics, current retention challenges, and member feedback to show you exactly how our service would work for your facility.
These issues are often interlinked with disordered eating and body image struggles; as much as our professionals are specialised and trained to work with disordered eating, they also support these areas.